{"id":2040,"date":"2022-10-13T20:21:05","date_gmt":"2022-10-13T18:21:05","guid":{"rendered":"https:\/\/svjmedia.nl\/datablog\/?p=2040"},"modified":"2022-10-17T10:36:40","modified_gmt":"2022-10-17T08:36:40","slug":"niemand-haalt-facebook-in","status":"publish","type":"post","link":"https:\/\/svjmedia.nl\/datablog\/2040\/niemand-haalt-facebook-in\/","title":{"rendered":"Niemand haalt Facebook in!"},"content":{"rendered":"<p><strong>Een van de eerste\u00a0socialmediaplatforms\u00a0was Facebook. Met de tijd kwamen er nieuwe platforms zoals\u00a0Youtube\u00a0en\u00a0Instagram, maar wie is het populairst? En wie maakt deze platforms dan zo populair?<\/strong><\/p>\n\n[aesop_image  img=&#8221;https:\/\/svjmedia.nl\/datablog\/wp-content\/uploads\/sites\/862\/2022\/10\/Grafiek-social-media-platforms.jpg&#8221; panorama=&#8221;off&#8221; align=&#8221;center&#8221; lightbox=&#8221;on&#8221; captionsrc=&#8221;custom&#8221; captionposition=&#8221;left&#8221; revealfx=&#8221;off&#8221; overlay_revealfx=&#8221;off&#8221;]\n\n\n<hr \/>\n<p>In de grafiek wordt het aantal gebruikers van de vier socialmediaplatforms met elkaar vergelijken. Deze gegevens komen uit het Businessofapps rapport uit 2021 (Kwartaal 1-2). Hoe groter het vlak is van het platform, hoe hoger het aantal gebruikers is van die platform ten op zichte van de anderen. Ook worden de soort gebruikers vergeleken, deze gegevens komen uit Businessofapps (2021), Groonline (2021) en Semrush (2021).<\/p>\n<p>Facebook is nog steeds het populairste platform met de meeste gebruikers. Dit platform is populair onder de vrouwen. Dit komt door de marketing berichten waarvoor 51.7% van de vrouwen voor openstaan volgens\u00a0Bloglovin. Ook is dit een populair platform omdat het innovatieve idee\u00ebn heeft. Zo was Facebook de eerste socialmediaplatform\u00a0waar\u00a0livestreaming\u00a0mogelijk was volgens\u00a0TechAcute.<\/p>\n<p>Integendeel tot Facebook heeft\u00a0YouTube\u00a0meer mannen als gebruikers. Game content was sterk opkomend in 2021. De oorzaak hiervan zijn de gametrailers die uitkwamen in 2021. Bovendien is 44% van het\u00a0kijkersbereik\u00a0op\u00a0youtube\u00a0gerelateerd aan games volgens\u00a0europeangaming. De kijkers zijn hoogstwaarschijnlijk mannen want, volgens\u00a0Dataprot\u00a0waren er in Amerika en Europa meer mannen gamers dan vrouwen in 2021 (andere werelddelen zijn onbekend).<\/p>\n<p>We kunnen zeggen dat Facebook nog niet verslagen is door\u00a0Youtube. Dit komt vooral door de innovatieve idee\u00ebn en de marketing berichten waarvoor gebruikers voor openstaan.\u00a0Misschien moet\u00a0Youtube\u00a0de\u00a0advertentievideo&#8217;s\u00a0verkorten, dan kunnen we er ook voor openstaan!<\/p>\n<hr \/>\n<p style=\"text-align: center\"><span style=\"color: #999999\">Door Nisa Ozturk en Whitney van der Loo<\/span><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Een van de eerste\u00a0socialmediaplatforms\u00a0was Facebook. Met de tijd kwamen er nieuwe platforms zoals\u00a0Youtube\u00a0en\u00a0Instagram, maar wie is het populairst? En wie maakt deze platforms dan zo populair? [aesop_image img=&#8221;https:\/\/svjmedia.nl\/datablog\/wp-content\/uploads\/sites\/862\/2022\/10\/Grafiek-social-media-platforms.jpg&#8221; panorama=&#8221;off&#8221; align=&#8221;center&#8221; lightbox=&#8221;on&#8221; captionsrc=&#8221;custom&#8221; captionposition=&#8221;left&#8221; revealfx=&#8221;off&#8221; overlay_revealfx=&#8221;off&#8221;] In de grafiek wordt het aantal gebruikers van de vier socialmediaplatforms met elkaar vergelijken. Deze gegevens komen uit het Businessofapps [&hellip;]<\/p>\n","protected":false},"author":2164,"featured_media":2042,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"categories":[5],"tags":[],"class_list":["post-2040","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-datablog","et-has-post-format-content","et_post_format-et-post-format-standard"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Niemand haalt Facebook in! - Datablog<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"nl_NL\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Niemand haalt Facebook in! - Datablog\" \/>\n<meta property=\"og:description\" content=\"Een van de eerste\u00a0socialmediaplatforms\u00a0was Facebook. 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